Joe Biden criticises snack makers for ‘shrinkflation rip-off’

US president tells big brands ‘the public is tired of being played for suckers’ in video to mark Super Bowl

Joe Biden has criticised food companies for alleged “shrinkflation”, making products smaller while keeping prices the same, in a video to mark the Super Bowl.

The US president criticised big consumer brands for a shrinkflation “rip-off” on Sunday night and said the “American public is tired of being played for suckers”.

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